Smoke Without Fire


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Smoke Without Fire

You’ve seen them around, now find out all the hype on electronic cigarettes. Are e-cigs a safer, cheaper alternative to smoking cigarettes?

Up In Smoke

45 million smokers
2.5 million e-smokers

Nearly $2 billion
2013 e-cig retail sales

$10 billion
Estimated retail sales of e-cigs by 2017

Price range for a starter kit

10 million
Disposable e-cigs sold weekly in the U.S.

What About The Users?

Who is smoking e-cigs? Are people using e-cigs as a useful smoking cessation method? Is it successful and safe?

Female e-cig smokers: 60.5%
Male e-cig smokers : 39.5%
Users who live in southern states: 33%
Users who reside in northeast states: 19%
Users who have smoked an e-cig for less than six months: 57%
Users currently continuing to smoke regular cigarettes in addition to e-cigarettes: 82%

Do E-Cigarettes Help Smokers Quit?

E-cigarette smokers who state they have stopped smoking cigarettes or smoke fewer cigarettes since starting e-cigarettes

Users who reported quitting smoking cigarettes who also discontinued the use of electronic cigarettes

How Does It Work?

Take a look at an e-cig and see what’s inside:

LED: Lights up when a user takes a drag

Battery: Can last up to 11 hours with some models

Microprocessor: Controls heater and lighter

Sensor: Detects when a smoker takes a drag

Heater: Vaporizes nicotine

Cartridge: Holds nicotine dissolved in propylene glycol

What Are The Laws?

Where can you smoke e-cigs? Is it legal to smoke them in public places or even on airplanes? Let’s find out which states have restrictions on e-cigs and what those restrictions are.

Restricted in 100% smoke-free venues:
North Dakota, New Jersey, Utah

Restricted in other venues, which could include schools, fairgrounds, state office buildings, corrections facilities and other places:
Arkansas, California, Colorado, Delaware, Georgia, Hawaii, Illinois, Kansas, Kentucky, Maryland, Minnesota, New Hampshire, Oklahoma, Oregon, South Dakota, Virginia, Vermont, Wisconsin